Best Practices for Online Business Models

While it is critical to offer unique value to customers and continually generate revenue, the right business model accelerates the path to success . A solid business model enables digital businesses to not only survive downturns but also strengthens and grows businesses long term . It pays to carefully study, choose and implement the right business model for your market while being aware of and committed to identifying and tracking key business metrics.

Table of contents of the Guide "Best Practices for Online Business Models":

• Guide Overview
• Glossary
• Overview of Business Models
• Subscription Model
• Frequent Subscriptions
• Infrequent Subscriptions
• Freemium
• Microtransaction Model
• Virtual Goods and Virtual Currencies
• Dual Currencies
• Advertising and Offer-Based Models (Indirect Models)
• Flexibility and Experimentation (Hybrid Models)
• Fictional Examples
• Pricing, Packaging and Promotions
• Rules for Recognizing Revenue
• Best Practice Tips
• Billing Solutions: In-House or Outsourced?
• Bibliography