Vindicia adds mobile payments to CashBox via Boku
Vindicia, a provider of the CashBox billing and customer management system for online merchants, is announcing today that consumers will be able to pay for items with their mobile phone numbers through a partnership with mobile payments firm Boku.
That could help generate millions of dollars in additional annual revenue for the merchants that use CashBox, and it fits with the company’s mission of being a foundation for digital commerce.
That’s because not everybody likes to pay with credit cards or has a bank account. Some prefer the simplicity of something like Boku, which lets you pay with your mobile phone number and then authenticates the transaction with a text message.
Boku has been integrated into the mobile billing systems of more than 240 wireless carriers around the globe in 67 countries. According to Juniper Research, mobile payments are expected to triple in the next three years to a value of $670 billion, with digital goods accounting for 40 percent of that.
Gene Hoffman, chairman and chief executive of Vindicia, said in an interview with VentureBeat...