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John Thoben

What is the IMPACT of Customer Retention [Infographic]

Date: Oct 2 2012     Author: John Thoben

Acquiring new customers is costly. That's why keeping the customers you already have is critical to your recurring top line revenue.

In a competitive business environment, delivering high standards of customer service and superior product performance are important, but the key to minimizing customer churn and maximizing customer lifetime value is to deploy a subscription billing partner like Vindicia CashBox. CashBox, our marketing, CRM and billing platform, is proven to increase customer retention by 10-15%.

Our infographic below breaks down and highlights the significant bottom line impact customer retention has on incremental recurring revenue.

Customer Retention Infographic