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Virtual worlds are rapidly becoming online destinations where individuals from all over the globe go to express themselves and interact with one another. Virtual world providers have focused on creating an immersive experience and a robust online community, however the monetization of these worlds is still in the early stages. As companies build out their vision, billing is the last thing they want their customers to worry about.
Since the business models around virtual worlds are quickly evolving, it is critical for companies to have a billing system that is powerful yet flexible. Vindicia’s success in the online gaming and dating markets gives us a unique understanding of how users interact in online communities, and which business models and targeted promotions are best suited to building a robust online community while maximizing revenues.
Virtual worlds are particularly vulnerable to fraudulent activity such as stolen credit cards (and related chargebacks), money laundering via digital goods, in-world currency transactions and friendly fraud chargebacks. Some experts estimate in high fraud risk areas, online merchants may be losing up to 10% of revenues due to chargebacks alone. Any comprehensive solution must provide tools to control fraud management.
Vindicia supports the most popular online business models such as digital goods, recurring billing and token management, yet remains flexible to allow for experimentation and innovative new models like granting credit for user generated content. Vindicia is also inherently global and supports payments and communication in nearly any currency or language. With Vindicia, virtual world creators can optimize their business to monetize effectively, provide a flawless experience and take control of fraudulent activities to let users all across the globe keep exploring and interacting.
| Key Requirements |
Vindicia Solution |
Benefits |
| Innovative business models such as micropayments, tokens and credit grants |
Enables more options and controls when deciding the best ways to monetize |
Flexibility to include the right business models for your users |
| Multiple billing plans to support key gaming commerce models |
Creation of unlimited billing plans and all popular commerce models including subscriptions, per-transaction, tokens, and digital goods |
Define billing plans by time, usage or entitlement to test and implement different pricing models for each market |
| Manage fraud both before and after a transaction |
Comprehensive fraud management tools including fraud screening, activity tracking and automated chargeback management |
Minimize “false positives”, win an average of 75% of disputed chargebacks and keep fraudsters from damaging the community experience |
| Ease of use |
Allows full creation and configuration of billing plans, packaging, communications, subscriptions and automatic renewals through our web portal |
Virtual world providers get a powerful and flexible solution that allows them to optimize their business model for revenues and average customer lifetime values |
| Global payments and communication |
Accept nearly any currency and communicate to your customers in their own language |
Easily expand your customer base globally without need for additional support |
| Seamless customer experience |
Fully white-labeled with pre-packaged interfaces for rapid deployment |
You maintain full control over the customer experience while Vindicia handles the payment mechanics behind the scenes |
| Meet required levels of PCI security |
Vindicia is a PCI Level 1 Services Provider, ensuring the highest level of compliance for all of our merchant customers |
Manage and process all of your customer transactions with the highest levels of privacy and security without additional time or resources |
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