To succeed, a business must be able to adapt to emerging trends and changing business models in order to meet evolving consumer-purchasing trends. In response to consumers demanding immediate access to online digital goods and subscriptions, Vindicia has developed a new business model that provides a new unique way to merge physical buying habits to virtual goods and subscriptions.
Vindicia’s P2V solution offers the opportunity to traditional retailers to incur zero overhead costs, reap 100% profit and exponentially expand their customer-base. This new capability has the potential for massive revenue opportunities for both online businesses and physical retail stores. For the first time ever, digital businesses using Vindicia CashBox can attract new customers and maximize revenue by selling digital content—from media to gaming to sports and software—via displays at physical retail locations. Retail stores mutually benefit by selling digital content subscriptions via on-premise endcap systems, checkout lanes or self-checkout—a new source of revenue that eliminates inventory overhead. This system provides the retailer with a completely eco-friendly solution, no restocking concerns and wide margins and profits.
Whether it is an impulse purchase, a gift-giving opportunity, a seasonal shopper or a savvy consumer, P2V increases the value for the traditional retailer by expanding their offerings with a minimum commitment of time and expense. For digital businesses to stay viable and competitive in today’s ever-evolving digital world, they must embrace consumer buying habits, new business models and channels. Vindicia has long-delivered the tools and insight via Vindicia CashBox, an all-inclusive billing platform, that helps digital leaders optimize customer retention, enhance acquisition and minimize operational overhead. The P2V business model is the solution to link physical to virtual goods.
Multiple fields display Gaming, Software, Media and Sports, etc. digital products and subscription services. Similar to gift card kiosks currently being displayed in retail, the consumer simply chooses the appropriate subscription card, hands it to the cashier then receives receipt with access code that they are immediately able to use online.
This display is adjacent to the checkout stand where it has proven an effective location to capture impulse purchases. Similar to the endcap display, there are multiple goods displayed, such as Gaming, Software, Media and Sports, etc. The consumer simply chooses the appropriate subscription card, hands it to the cashier then receives receipt with access code that they are immediately able to use online.
Online digital goods and subscriptions are displayed on the self-checkout screen at the point of purchase. Once the consumer selects the digital goods desired, a receipt is generated with access code that allows immediate online access.