Upcoming Events

CMO Council Dinner Dialogue: Mapping Monetization – New Strategies for Content, Context, and Frictionless Commerce

  • Jun 25, 2015 , 6:00 pm PT
  • Private, San Francisco

Marketing strategy mandates ebb and flow—from content marketing as a priority to the rise and questioning of big data—yet one mandate remains ever-constant across the C-suite and board-level view: customer revenue optimization. For organizations with decidedly digital commerce directions, the monetization picture can range from the sale of products to the monetization of content, resources or services. To request an invitation to join us on June 25, please email Allison Wong or call 408.677.5262.