BELMONT, Calif. – July 17, 2012 – Vindicia, the leading provider of marketing and selling automation for the Digital Economy, today unveiled Vindicia® Select™ – the latest offering in the Vindicia product family. The new SaaS solution allows digital businesses to keep an existing subscription or recurring billing platform, while taking advantage of Vindicia’s unique acquisition and retention technologies including the patent-pending ART® technology built into Vindicia subscription billing solutions.
In today’s online global marketplace, the ability to successfully acquire and retain subscribers is paramount to long-term growth. Surprisingly, many of today’s most successful digital businesses are losing the revenues associated with 10-15 percent of their customer base because of preventable churn.
ART technology overrides certain types of customer churn and adds millions in additional annual revenue for digital businesses. Vindicia Select, and the underlying ART technology, successfully processes 30-40 percent of these failed transactions and returns them to a company's existing subscription billing system for future recurring billing.
Vindicia is offering a complimentary trial to qualified companies whereby Vindicia will process up to three days of recently declined transactions and deposit the rescued revenues into the business’s account automatically. This free, one-time offer captures as much as 40 percent of declined transactions for most online businesses.
"We chose Vindicia Select to help us retain more customers and increase our long-term growth potential," said John Danaher, President, TransUnion Interactive. "We were highly encouraged by the results of our Vindicia Trial and are incorporating it into our product line."
"We’re pleased to be launching Vindicia Select today and to bring our unique ART technology to an expanded set of digital businesses," said CEO Gene Hoffman. "To be able to offer this capability as a stand-alone solution sets a new industry standard, and will help many large online businesses expand their total subscriber base and rescue millions in otherwise lost revenue."
Vindicia Select is available immediately and priced as a percentage of total revenue rescued. Please visit Vindicia Select for additional information and to contact a Vindicia sales representative. The patent-pending ART technology is available through the entire line of Vindicia products.
The Vindicia product family provides digital businesses with a very flexible SaaS platform to acquire new customers and retain them as long as possible. With capabilities that span marketing, billing and customer account management, the Vindicia product family provides a critical set of business functions that enable success in the Digital Economy.
Vindicia is the leading provider of marketing and selling automation for the Digital Economy. We enable digital leaders to optimize their customer acquisition and retention capabilities across a variety of online markets via our SaaS solution, Vindicia CashBox. We have processed over $4 billion globally, and generate over $75 million in annual incremental revenue for our clients. Our clients include Symantec, TransUnion Interactive, Intuit, Activision Blizzard, Bloomberg, and Next Issue Media. To learn more, please visit www.vindicia.com