Successful video monetization is much more than just offering premium over-the-top (OTT) content while making the traditional choice between ad-funded vs. subscription-based delivery. Trying to navigate the complex maze of OTT business models and monetization strategies can be a real challenge. This complimentary eBook published by Streaming Media provides valuable insights into:
- The pros and cons of ad-funded OTT vs. subscriptions
- Exploring the hybrid model – combining ads with subscriptions
- Creating a friction-free, seamless user experience
Download this actionable resource today and discover the secrets to mastering the OTT monetization maze.