The Opportunity for Communications Service Providers to Monetize OTT

Communications service providers (CSPs) have experienced numerous disruptions in the 21st century, arguably none more important than the rise of over-the-top (OTT) players. While CSPs once viewed OTT as competition to vanquish, many have now made a play to enter the space as a way to mitigate cordcutting and cordshaving. Modern audiences demand more in terms of content and experience, something OTT providers have delivered on, and which CSPs are now increasingly targeting.

This comprehensive white paper covers important topics for CSP success, including:

  • Partner, create or license: How CSPs have made OTT plays
  • How subscription mindset and customer experience factor into OTT success
  • Subscription tools and billing solutions needed to enable monetization

To learn more, download this actionable white paper today.

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