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With Vindicia CashBox, clients have the flexibility to implement the business model they want, and then experiment after the initial implementation to respond to customer preferences and market dynamics.
Digital business models cover the gamut from one-time transactions to freemium to pure-play subscription billing models, and many hybrids. No matter what your business model, there are a set of best practices built into CashBox and reinforced through our Client Services organization, that help you achieve longer-term customer lives and greater loyalty.
We help you understand the tradeoffs between conversion rates and fraud when you ask for AVS and CVV information during the sign-up process. We know that if you implement billing pre-notifications on a yearly subscription, your chargeback rate will be lower and your customer satisfaction rate higher. These, and other best practice tips, are part of our overall focus on your long-term growth.
Optimizing your business model also extends to the nuances of customer retention. Our proprietary ART Advanced Retention Technology™ system, enables us to increase customer retention rates well beyond any optimized home-grown retry logic that you may have implemented—to the tune of an additional 3-4% monthly. In a subscription billing model, that additional monthly percentage translates into an annualized compound increase of 40%+ for ACLV.