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Guest blog: Cancellation due to credit card problems huge issue for SVOD industry

March 19, 2019 | Vindicia Team Blogs

nScreenMedia's Colin Dixon on new study: “Keep My Customer” – Why Consumers Subscribe to, Stay with...

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Subscription-based businesses must minimize customer churn as much as possible to maximize revenue.

8 ways to counter churn and increase customer retention

March 7, 2019 | Kevin Cancilla

Reducing churn rates and increasing customer retention is the formula for sustained success in the...

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The hidden growth in subscription services and how to unlock it

February 7, 2019 | Adrian Jenkins

The best subscription businesses employ a variety of techniques to avoid passive churn.

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What the new mobile advertising guidelines mean for subscription companies

What the new mobile advertising guidelines mean for subscription companies

January 8, 2019 | Kevin Cancilla

As mobile ads become more codified, the path will narrow between stellar user experience and paid...

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How the law affects subscriptions and churn

How the law affects subscriptions and churn

November 6, 2018 | Kevin Cancilla

Subscription businesses operating across state lines must be highly attuned to the various legal...

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Using psychographic data to predict, prevent and combat customer churn

Using psychographic data to predict, prevent and combat customer churn

October 23, 2018 | Kevin Cancilla

Psychographic data is valuable for subscriptions-based businesses to analyze.

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Guest blog: the prospects for premium OTT

Guest blog: the prospects for premium OTT

October 3, 2018 | Vindicia Team Blogs

In this guest blog, Nick Thomas, Associate Director at MTM, discusses MTM's recently published OTT...

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What are the prospects for premium OTT services across the globe?

What are the prospects for premium OTT services across the globe?

September 12, 2018 | Kevin Cancilla

Vindicia commissioned MTM to explore the development of premium OTT across four global regions:...

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